B&M Baked Beans
150th Anniversary

When the iconic American brand approached us to help make a big deal about their 150th birthday, we R.S.V.P’d with everything we had. We helped them with a range of strategic tactics that started with some commemorative packaging designs, then designed some retail displays, rekindled their social presence and even created an engaging promotion where consumers got a chance to win $1,500,000. That’s a lot of beans!

150_can.jpg

Commemorative packaging


BG-17001_B&M_bigmoney_RackMock_R5_V1.jpg

Retail display


150-Anniv-Billboard.jpg

OUT OF HOME


b&m_desktop_weekly.jpg

Social posts


big_money_website_.jpg

Promotional microsites